CPTM

:: Chief Executive Office

Leads the design of priorities plans and programs of Mexico’s tourism promotion. Overseas global brand development to position our country as one of the world’s leading tourist destinations.

:: Chief Operations Office.

Directs the day to day activities to promote Mexico and its tourist destinations, through the institution’s strategic units.

:: Executive Marketing Director

Establishes the strategic planning and the brand’s design architecture.

Directs the institutional campaign’s strategy including brand development advertising and public relations, among other.

:: Executive Direction of Relation with Destinations and Partners.

Leads the commercial integration strategy for destinations and partners, through specific programs that allows the multiplication of resources for tourist promotions.

:: Chief of Tourism Meetings

Defines the strategy for the promotion and support towards the industry of Meetings in Mexico. Proposes and organizes the negotiation to develop strategic alliances with the trade union associations of the different segments from the industry. Links the offer with demand on tourist attractive of Mexico, through some proposals for the development of events.

:: Chief of Administration and Finances

Recommends the policies, rules, procedures and guidelines for the administration of human, financial, material and technological resources within the CPTM. Determines the activities related to the programming that allows the CPTM to fulfill with the opportune and correct exercise of the budget.

:: Chief of Legal

Offers security and legal certainty to the acts of legal character in that it takes part the CPTM. Protects the patrimony and interests of the organization, supporting and legally advising to the administrative units in the fulfillment its attributions and functions.